An international fashion agency for the DACH market
MELAGENCE [MƏLAƷⱭ̃S]. Pronounced the French way. You'll get used to it.
Founded by Mela Bauer in Berlin in 2013. Since then we have represented international designer brands to retailers in Germany, Austria and Switzerland, with showrooms in Paris, Munich and Berlin. Every brand in our portfolio was chosen. Not the other way round.
For brands: sales representation in Germany, Austria and Switzerland
We don't take every brand. And we don't put them in every store. Only the ones that matter.
Showrooms – in Paris during Fashion Week, in Munich and Berlin for the order seasons.
Sales – to more than 150 stores across the DACH region: concept stores, boutiques, department stores.
Order management and after-sales – re-orders, deliveries, sell-through. Precise. Discreet.
Marketing – Melagence Paper, Journal, events. For brands people talk about.
You think your brand belongs here? Show us.
Introduce your brand →Showroom space in Paris →For retailers: brands not everyone has
We edit, so you don't have to. Every brand in our portfolio has style, a point of view and a good reason to hang in your store. Several brands, one appointment. The material is waiting in the Retailers Area.
Book an appointment →Retailers Area →La Famiglia
A small team with very clear opinions. On collections, on stores, and on which table is the right one at dinner in Paris. We take fashion seriously. Everything else, not quite as much.
Since 2013 · Paris · Munich · Berlin · 150+ stores in Germany, Austria and Switzerland
MELAGENCE [MƏLAƷⱭ̃S] was created as a fashion sales agency by Mela Bauer in 2013, MELAGENCE literally and mindfully / mentally merges the founders name and her personal vision of an agency that embodies an authentic service for the brands she and her team love and support in their economical expansion. Operating from the headquarters in Berlin, MELAGENCE quickly gained attention within the international agency scene with a unique combination of creativity and professionalism in the distribution and marketing of international fashion and lifestyle brands. Offering the retail market and its consumers A selective diverse mix of brands that meet the MELAGENCE aesthetic whilst remaining commercially relevant, is considered to be one of the agency’s fundamental and winning principles. Nevertheless, a brand is always mindfully selected based on style, collection, products, designer, values and story, which is then thoughtfully communicated. This allows MELAGENCE to surprise and inspire, as well as to communicate its aesthetic appeal with a well-curated every season.
